$10,000 Unit Production Doesn’t Give You Executive Income
Written by PinkPeace
Who still thinks that directorship is the way to real money in Mary Kay? There are lots of beauty consultants who think that if they just can make it to the “elite 2% of all those in Mary Kay” they will have their ticket to financial freedom and flexibility.
I’m going to show you how a unit with production of $10,000 in a given month STILL isn’t much of a wage in Mary Kay. The vast majority of sales directors do not have production of $10K in a given month. They DREAM of $10K production, but they are probably going between $4,500 (the bare minimum to keep their units) to $9,500 (the bare minimum to have the sales director car without copays). Let me stress again, production of $10,000 in a month is very unusual in Mary Kay.
In the very best case scenario, all of the consultants ordering to make up the $10K are the director’s personal recruits. We know that this never happens, but I’m showing the most she could possibly get.
The unit commission for a director is 9% if production is below the required minimum of $4,500 wholesale, 13% if production is between $4,500 and $5,499, and 23% if the wholesale is $5,500 or more. (There used to be a bonus structure, but MK eventually rolled that into the 23% figure to make it simpler.) With $10,000 wholesale production, the unit commission will be $2,300.
The director also gets commission on her personal recruits. Let’s pretend that all of the production came from her personal recruits, even though that doesn’t really happen. In that case, her team commission would be 13%, or $1,300.
This is a total of $3,600, which is the very maximum the director could get. That’s it. She has what is considered a high producing unit in the MK world, and her income (before any business expenses are paid) is $3,600.
Let’s suppose that she makes $10K in production every month for 12 months. (We can also suppose that I can look out my window and see pigs in the air, flapping their wings, but humor me here).
$3,600 x 12 months = $43,200
Is that an executive income to you? Not to me, it isn’t.
But wait, there’s more. Let’s talk about all the expenses.Let me run down only a few of them, and again, I will estimate on the low side to give this poor sales director a fighting chance:
- Meeting space rental – $1200 (I know fellow directors reading this – you WISH it were only $1200 for the year!)
- Seminar/Leadership/Career Conference fees, travel and expenses – $2,500
- Director suit – $375
- Unit prizes and promotions – $500
- Training materials/flyers, etc. – $200
There are more expenses, but I’m going to stop here, because it just makes me sad and tired.
Those add up to $4,775. And we’re not even counting the gas to drive all over town, the fees to attended NSD events, office supplies, and all the little things.
The director has $38,425, but has to pay taxes on that. Sure, the income taxes are no different than if you have a job. But the self-employment taxes take a bigger chunk than if you were an employee. Let’s estimate that she’ll pay about 35% in taxes (20% income taxes, 15% self-employment taxes). She’s left with just under $25,000.
That’s about $2,000 per month available to spend on mortgage/rent, utilities, groceries, school bills or other things for her kids, insurance (oh, did I mention insurance? Mary Kay does not provide health insurance, so good luck with that if you get sick).
Simply said, a unit with $10,000 in production will not even give a sales director enough to cover the basics, even in the very best case.
Let me assure you that it is extremely difficult to maintain $10K in production month after month. Some directors hit it once, and it’s the highlight of their careers. Any one or all of these factors will apply:
- The director put her own order in to hit the $10K, in order to get the extra bonus. She will add that product to the other unopened boxes in her basement.
- The director will not put money aside for taxes, because she can’t pay her monthly bills as it is. When the tax bill comes due the next year, she will pay for it on a credit card.
- Speaking of credit cards, she will have several open, because she has no option regarding attending Seminar, Leadership or Career Conference. Those events will be responsible for a great deal of debt over time. Airfare, staying in top hotels (we have to paint the picture of prosperity for our consultants, don’t we?), NSD events, meals, etc. cost a LOT. And a director cannot afford to “look poor” in front of her consultants and other directors.
The amount of time and mental energy it takes for a director to have $10,000 in production in a given month is huge. It’s a LOT warm chattering, recruiting, new consultant inventory talk/orientation, business debuts, meetings, e-mails, etc. It’s exhausting and numbing after awhile. And for what? For barely more than minimum wage.
I could go on and on, and I hope others on Pink Truth will add their experiences to this thread.
And before any of the Kbots hop on here to say that commissions aren’t the only way directors are making money–they’re also making bank on product sales. NO THEY’RE NOT! Directors are using products as a loss-leader for recruiting, which is where the money is. Between BOGO sales every 3.5 minutes and giving oodles of product to new recruits to convince them to buy inventory they do not need, most directors are losing money on the products. And that’s before you count “topping up” production every month to keep up with car requirements, bonus structures, contest qualifications, or whatever other shiny bauble Corporate is dangling to distract from the fact that NO ONE IS MAKING ANY MONEY!
Yes … think of all the promos and giveaways. NO ONE IS SELLING MUCH AT FULL PRICE. Like Princess Chelz? When has she not been running a giveaway?
According to her FB page, Chelsea is running a Pink Friday sale tomorrow with 40% off everything, BOGO, free Dynamic Wrinkle Limiter, etc.
“50% profit” is just a hook to get you to join.
https://www.pinktruth.com/2024/10/28/rachel-ryan-shows-us-how-to-buy-yourself-a-pink-cadillac/
This post about Rachel Ryan and her Cadillac re qualification will show everyone how HARD it is for directors and consultants to sell anything to a customer. Lots of discounts and TEARS to meet this month end goal – that had to be extended by Mary Kay!!!!!
This just makes me so tired and sad. What a meaningless sparkly life we led. Excellent breakdown PP, hard to see it in black and white. Thank you! XXOO
It’s November 13 and the “Pink Friday”sales have already started. There’s simply no reason – at ANY time of the year – to pay full retail for a Mary Kay product. The IBCs are desperate to make a sale. Any sale. Period. The End.
They’re advertising virtual events where they’re offering giveaways…not just MK products, but CASH…not just cash, but E-Starts.
“Congratulations Karen! You’ve won a membership in the Mary Kay Buyers’ Club! How exciting is that!? Your Sales Director will be in touch with you tomorrow to discuss your next steps, team meeting schedule, and inventory options! Start making a list of everyone you know with skin!”
Huh? I just wanted to win a mascara…
And you know who rarely has sales – Mary Kay in their wholesale sale to the consultant. They will every so often offer a 5% discount on items they’re trying to clear out.
SDs are ALWAYS upside down when it comes to product sales vs wholesale ordering every month. It has been stated here time and time again that SDs have sales/giveaways, BOGOs ever…single…week! No one makes 50% profit. No one…least of all sales directors. Look at their shelves full of inventory. Some even post photos of entire rooms filled with shelves of MK product. They can’t sell it and neither can you.
It especially made me laugh that the ‘directors suit’ (!) that the directors wear has to be purchased by them! Even if you work for say, “Frosty Shake”, they give you your uniform for free!
So directors don’t get great start qualified bonuses anymore? Or star team bonuses? That’s how my director got her caddy when I was in DIQ. Magic math happened and put money in her account that was due to my recruits and hard work.
I think they do … this analysis was just about “production”.