Are You a Good Target for Mary Kay?

Written by Raisinberry

This is an unscientific way to see if you’re a prime target for the Mary Kay career opportunity. I’ll tell you the punch line before you get to the end: Good targets have a “need” that Mary Kay will try to fill. Of course, there are other traits that recruiters will hone in on, and those are touched upon here too.

Please answer the following questions with a true or false. Former Mary Kay consultants might want to answer based on the conditions of their lives prior to joining. You must be truthful to learn anything from this questionnaire.

  1. I actually believe she needs (needed) a face model. T F
  2. The meeting I went to made me both uncomfortable and yet intrigued. T F
  3. I like to help people. T F
  4. I tend to have difficulty saying no, or not being accommodating. T F
  5. If my Director needed a product trade, I would probably bring it to her, rather than her picking it up. T F
  6. I can rationalize anything. T F
  7. I was never in a Sorority, but wanted to be in one. T F
  8. I liked being in a Sorority. T F
  9. I don’t really like math. T F
  10. I need to find a new path, a new direction. T F
  11. I usually trust people until proven wrong. T F
  12. I am a spiritual seeker. T F
  13. In recent years I have felt more isolated. T F
  14. At times I feel (or have felt) under appreciated. T F
  15. I evaluate everything and tend to be cautious about decision making. T F
  16. Though I am capable of leading or going it alone, I rarely enjoy being left out. T F
  17. The idea of being in a mentorship program appeals to me. T F
  18. I like to give people the benefit of the doubt. T F
  19. I am loyal. T F
  20. I tend toward being disorganized, but I know which pile it’s in. T F
  21. I like the idea of being my own boss. T F
  22. I work for money, I like money, and I need more of it. T F
  23. It makes sense to not have a car payment. T F
  24. Women generally won’t steer you wrong or take advantage of you. T F
  25. I am open minded. T F

Please total all your True answers.

If you have 10 or fewer True, you may have joined during a weak moment, but you most likely only wanted the discount. It didn’t take you long to figure out this was a crock.

11 to 14 True – You probably want(ed) to give it a try, while not buying in totally. The longer you stay the more you drop your guard and soon will be suckered by head table seating and cheap trinkets. You most likely are going for or achieved Senior or RED JACKET status. You care just enough about what people think to not be the odd woman out.

15 to 17 True – You attempted ( or will attempt) the career path, most likely many times, and may even hit DIQ once or twice. Frustrated by starting over, you opt for “girl time” and help set up the meeting and hang the posters. You like being seen as your Director’s gal Friday or leader in your Unit.

18-20 True – You have a big pink “sucker” stamped on your forehead and will make a great car driver, DIQ and Director. You will contribute approximately $12,000 wholesale and up on average to your Unit Production, doing everything your SD and NSD suggests, while secretly wondering what’s wrong with you.

21-24 True – You are exactly the kind of naïve and trusting soul that Mary Kay can capitalize on the most. If you have good credit, you are perfection. Because of your trusting, somewhat unappreciated and isolated soul, you will respond to all the hype and lies of omission necessary to devote endless years chasing “the dream”. Your inability to face reality will doom you to years of rationalizing that this is paying off and you are getting somewhere. Finally, your loyalty will be exploited for every last penny of your resources and participation. You will climb the career path, year after year, losing your future security and self esteem, because you feel like a fraud, but you can’t stop because you have no other way to pay down the debt you are in.

Generally speaking, selecting True for the questions means:

  1. You lean toward gullible.
  2. You are susceptible to denial or delusion.
  3. You have soft boundaries and are easily exploited.
  4. You have a slight inability to handle conflict or standing up for oneself.
  5. You are people pleasing, putting yourself out for the sake of gaining approval.
  6. You choose Pollyanna behavior to avoid reality and live in fantasy. You will be among the hardest hit when clarity returns.
  7. You will be blind-sided by all the love bombing.
  8. You might want to recreate your sisterhood security.
  9. You might not take the business finances too seriously and therefore be unaware that you do not make a profit.
  10. You could have been easily duped into believing that God sent you Mary Kay as an answer to prayer.
  11. This is noble, but naïve. Professional saleswomen who get paid on your activity have a vested interest in the size of your orders.
  12. The religious context of Mary Kay’s principles appeal to you, and you may have denied or rationalized teachings and behavior that violated your core beliefs.
  13. You were most likely a mother longing for girlfriends and meaningful relationships. Your foot was already in the trap.
  14. You were hooked by prizes awards and recognition and found yourself smiling ear to ear when witnessing prizes being dispensed, instead of actually hearing sales figures.
  15. This one is irrelevant because thinking that you have done your due diligence falls in a crap heap when faced with half a century’s worth of objection covering training. Pat yourself on the back, but it’s meaningless as to whether you will escape the pink trap.
  16. You have a clear vulnerability because being the only one who didn’t “qualify” means your leadership ability might take a back seat to your fear of abandonment. Avoiding rejection is one of the key hooks in the Mk bag of tricks.
  17. This one appeals to anyone who wants to better themselves so if you answered false, you might be a budding sociopath.
  18. You are a trusting soul, and therefore an easy mark.
  19. You are loyal, and this also make you more likely to be taken advantage of. You will order when your Director calls you for extra “help” at month end, to your own detriment.
  20. You most likely are not even aware of what Mary Kay is costing you, and are keeping a mental tally in your mind that is vapor-like and intangible…based mostly on feelings.
  21. Being your own boss is a great way to escape accountability and seemingly prevent being victimized by authority figures…only as it would happen, you will never be your own boss in Mary Kay. You have little control over real business problems and solutions, and you are still victimized by those in authority over you. Wanting to be your own boss is just a criteria that Directors use to push your buttons.
  22. You show signs of being a realist, and if the money hooked you, it was most likely the commissions of the NSD’s, that did it. The periodic big class can trick you into false assumptions as well. But the realist takes into account the expenses against gross sales, so a “true” on this one is a contributing factor to your growing clarity.
  23. Since not having a car payment makes sense, this one has no points.
  24. You are into wishful thinking. If your Sales Director says that a “good week” is around $300 retail, then why would you need $7,800 retail (emerald plus bonuses) on your shelf? It will take 29 weeks to move $7,800 retail if you even had what they wanted. Guess who benefits from that? Believing that women are too good or noble to take advantage of each other might be why you can’t believe us! And yet we receive nothing from you.
  25. Being “open minded” is probably what marked you as a target right from the beginning. If you were willing to just “be open to hearing about the mk opportunity”, you flattered yourself, and your recruiter helped. We say we are open minded to appear balanced and centered, but few of us really are. We all have our biases and rarely listen to others with 100% objectivity. Open minded is what you want to be when you think others might judge you, and it’s exactly the kind of bait that MK masters of manipulation use to get you to listen. Who would ever want to be close minded?

Adding it all up exposes the level of risk you are at when dealing with the tried and true tactics of multi-level or network marketing. These operations make a ton of money because they know the human weaknesses that they are dealing with and how to exploit them.

If you are vulnerable, you will be easily manipulated. Constructing stronger personal boundaries, trusting your own gut reactions, developing cautious skepticism, asking for proof, elevating your own self esteem are all ways to never fall victim to financial and emotional predators again. Next time someone asks you if you have an “open” mind, say, “No, not open. Mine is functional.”

5 COMMENTS

  1. I was in an actual sorority in college (Delta Phi Epsilon). MK was nothing like my sorority chapter and what we did. We raised money for several charities, held events where anyone could attend (you didn’t have to order 50 zillion Miracle Sets to attend), and supported each other through college. (My chapter had a lot of engineering majors in it, and the more senior students would help the newer students.)

    I am still friends with my sorority sisters and pledge class, and it’s been over 30 years. I can’t say that about MK “friends.”

  2. Would you “share the opportunity” and “enrich other women’s lives” if there was no commission benefit to you? T/F

    MLMers Anonymous: Hi, my name is Karen. — Hello, Karen. — I’m here because I am recruiting people to place orders so that I can make a commission. I have been lying to myself and others that it’s about helping them. I am an MLMer.

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